Alma
A Hybrid showroom for modular activities
Alma commissioned Bocsa for two key reasons: to unveil Alma's new brand identity and to design their future modular workspace.
To celebrate Alma’s new brand identity, we created an anamorphic installation in the reception hall that reveals their logo.
As visitors enter, they are welcomed by a giant monogram that gradually fragments into colorful pieces, adorning the walls and ceiling.
Bocsa also designed a modular space adaptable to the team’s various needs.
Whether utilized as a collaborative workspace, a demonstration area, or a showroom, the layout is versatile enough to accommodate a range of functions.
In collaboration with Studio Houle, we developed an environment that includes modular wooden shelving, a motorized table for displaying products, and a system of dynamic digital screens.
For •
Alma
Date •
2022
Creative Concept, Artistic Direction & Spatial Design
Role •
Street artist Amestist & Studio Houle
With •
Paris
Location •
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